To deliver an inspired message of tactical and non-academic actionable ideas and content for transforming the audience mind-”sight” into an unbeatable organization through work family centric leadership.

Meet Dennis Campbell

Speaker • Author• Coach • Facilitator • Storyteller

Champion of Culture

Dennis Campbell is a student of organizational culture. His insights into the importance of culture are shaped by his varied experiences, including his service in the US Army, senior sales and marketing executive with Southwest Airlines, and numerous other tourism leadership roles.

With significant turn-around credentials of his own, Dennis works with leaders to help them shape their organizational culture as a pathway to achieving their full potential.

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Campbell Motto:  "Ne obliviscaris"  (Forget Not)


To be recognized as a key influencer, authentic authority, global expert and cultural change agent, helping customers transform their organizations, invigorating their lives and business practices, and finding one’s individual or organization's purpose through the development of culture-centric legacy leadership to serve a higher purpose. 


"Fides, Familia, Amici, ministerium super se”  -  (Faith, Family, Friends, Service Before Self)

"Culture Must Live at the Same Level of Priority as Strategy In Your Organization"

Dennis "DC" Campbell


The 7 Pillars of an Unbeatable Company & Culture

Culture Must Live at the Same Level of Priority as Strategy In Your Organization

Building an unbeatable company and culture in a straightforward, practical, and compelling manner, by implementing the 7 pillars that serve as the foundation for legacy leadership.

Finding Your Purpose

Our lens was shaped by our respective journeys. Sometimes, you find your purpose, and sometimes it finds you. Use what you have learned in your Life’s journey to engage your Life’s purpose.

40 Years! From Airline Operations to Author 4

What People Are Saying

Coaching  ·  Leadership  ·  Sales  ·  Culture  ·  Brand Architecture

  • Read the Book
  • One on One Coaching
  • Phone Consultations
  • Video Chat / Video Conference
  • Team Workshops
  • Shadowing
  • Style Development